2018 Music Industry Showcase Sessions
Learning sponsored by ASTA exhibitors

Thursday, March 8
9:45 am - 10:45 am
Fiddle & Song - Sequential First-year Fiddling
Finally! Presenting carefully sequenced repertoire with "how-to" exercises to teach authentic fiddling techniques for violin, viola, cello, and bass in the studio or classroom! These incredibly easy tunes include parts for advanced students or teachers to play with the beginners. Fiddling techniques are explained for teachers and easy-to-implement creativity activities are included. This collection works equally well for a single player or like instruments or mixed string ensembles. Presenters include well-known Suzuki clinicians and fiddling experts Crystal Plohman Wiegman and Renata Bratt as well as orchestra and fiddling specialist, Bob Phillips. This is a must-see clinic for studio teachers and orchestra teachers.
Crystal Plohman Wiegman, Renata Bratt, Bob Phillips
Sponsored by 

11:15 am - 12:15 pm
Vamoosh Music
Mix up your lessons with a variety of engaging and lively pieces, created to motivate and inspire your pupils.  A complete program that is ideal for individual or group teaching.  Heralding a transformation in the way large string classes are taught in the UK, Vamoosh has become the go-to material for music teaching services across the UK, Australia and beyond.  The creator Thomas Gregory will uncover the secrets behind the charming simplicity that has brought joy to teachers and students alike.
Thomas Gregory
Sponsored by 

1:00 pm - 2:00 pm
The Electric String Lab – String Classroom of the Future
Come and experience the Georgia State University Electric String Lab. The lab is centered around four hubs and allows for individualized and small group student-centered instruction. This [extended learning?] session will outline how to create a similar lab including writing the grant, choosing instruments, and designing storage solutions that allow students to do all set up and tear down. Participatory activities in the lab will be demonstrated by GSU students who designed their own creative learning tasks ideal for the lab setting.
Martin Noorgard, Associate Professor of Music Education, Georgia State University Yamaha Certified String Educator
Sponsored by 

2:15 pm - 3:15 pm
Strum Bowing—The Heart of the Groove

There is a very simple key to playing with a groove. Using the simple guitar technique of strumming, we can immediately and automatically (using muscle memory) transform our classical playing into legitimate contemporary rhythmic grooves. After all, if guitar players can do it, how hard can it be? Discover the power of Strum Bowing.
Tracy Silverman, violinist
Sponsored by 

3:45 pm - 4:45 pm
Strings 101 (Demystifying Your Strings)
Ever wonder exactly how a musical instrument string is made? What's the difference between steel core, synthetic core, and gut? Why do your strings go false, and how often should you really change them? Provided by D'Addario's Orchestral Strings Product Management team, answers to these questions and many more will help you become a more educated string purchaser, player, and teacher. This clinic is an informative session for all educators, not just string players!
Sponsored by 

Friday, March 9
8:15 am - 9:15 am

J. W. Pepper New Music Reading Session:  Discover the best music for your spring concert.
Bring your instruments and get ready to play new pieces that will work for your spring concert. Your students will be motivated and excited for orchestra until the very last rehearsal.  These easy to medium works, including brand new pop, have been selected among hundreds of new publications based on the following criteria: sound great; not too difficult; teach technique; build confidence; and work each section. Pepper’s orchestra editor will conduct the reading orchestra with special appearances by a few of your favorite composers and arrangers. 
Sponsored by  J.W. Pepper & Sons

9:30 am - 10:30 am
Encouraging Musicality in the Developing String Player
Come and hear how the authors of Measures of Success for String Orchestra connect the most important string skills to music your students will love. We include all content areas from the ASTA curriculum: Left Hand, Right Hand, Tonal and Rhythmic Skills as well as Creative Musicianship, Music Literacy, Ensemble Skills, Expressive Elements, Historical and Cultural Elements and Evaluation of Music and Musical Performance. We will also present a sneak peek to the next book in the series! 
Gail V. Barnes, Carrie Lane Gruselle, and Michael Trowbridge
Sponsored by 

11:00 am - 12:00 pm
“How to Plan a Concert Tour”
Join John Wiscombe with Music Celebrations International to discuss “How to Plan a Concert Tour!”  John will discuss the benefits of touring with your ensemble and what you should consider in the planning the process.  This will include deciding to tour, who to work with, what to look for in your touring partners, how to fundraise, etc.  The presentation will last about 50 minutes and there will also be a raffle for a free trip.  
John Wiscombe, President of Music Celebrations International
Sponsored by 

1:30 pm - 2:30 pm
Bows: Their Evolution, Present and Future

With the listing of Pernambuco as an endangered species in 2007 it became obvious that a fundamental change in the violin world is happening. In this presentation Bernd Müsing, the creator and maker of the Arcus bows, will provide you with comprehensive history and physics, so you can make your own predictions and informed decisions.
Bernd Müsing
Sponsored by 

2:45 pm - 3:45 pm
Old Becoming New:  Little Known “Gems” of the String Orchestra Repertoire
Looking for “new” and exciting compositions for your string orchestra?
Led by renowned arranger and educator Sandra Dackow, teachers will have the opportunity to hear and learn about the forgotten historical gems of the standard string repertoire.  Perfect for concert, festival and competition performances; explore or revisit selections that have been “lost” in the mix of the vast history of string literature.  Exhilarate students and audiences alike with these old, yet “new” pieces of music history!  Bring your instruments to participate in the reading orchestra!
Sandra Dackow, conductor
Sponsored by 

4:30 pm - 5:30 pm
Using Cadenza in Teaching

MetaMusic's Cadenza is a computer application that follows a soloist with a flexible accompaniment for a concerto or other solo work.The system grew out of a long-standing academic research project with its roots in Machine Learing and Artificial Intelligence, allowing the system to learn a player's intepretation and improve through rehearsal. The presentation will include a live demonstration. Interested players are encouraged to try out Cadenza during the conference.
Christopher Raphael, Indiana University
Sponsored by 

Saturday, March 10
8:15 am - 9:15 am
Practice and Assignments Planner

Includes: Weekly Assignment pages, Practice Record Grids, Finger Charts, Scales, Glossaries, Composer Listings (Suzuki, ASTACAP & ABRSM) Student Resume Preparation Aid and more
Sujoy Spencer
Sponsored by 

9:30 am - 10:30 am
Sheet Music Deals Presents New Music for String Orchestra
Online retailer, Sheet Music Deals (www.sheetmusicdeals.com) presents new music for String Orchestra, focusing on the 2018-2019 catalog from Carl Fischer Music. Larry Clark, Carl Fischer Music's editor-in-chief, conducts a reading orchestra through new titles and gives bullet points about each piece's teaching moments. Bring your instrument and join in!
Larry Clark, Carl Fischer Music
Sponsored by 

11:15 am - 12:15 pm
Practice Presto 
Practice Presto is a practical and engaging teaching tool for music teachers. This app makes practicing fun and easy for your students! Practice Presto is a communication platform for the music teacher and their students (and parents). Use the app to create engaging assignments with video/pictures/text/YouTube links. In this interactive session, the participants will learn how to use the app. The app can be downloaded both for android and iOS. 
Tine Johnsgaard, Audiens Norway AS
Sponsored by Audiens Norge AS

1:30 pm - 2:30 pm
New Method Book! - The Bornoff Approach Primer
A complete program for beginning orchestra, the Bornoff Primer provides detailed how-to instructions and a wide variety of material including string cycles, finger patterns, bowing and rhythmic variations, repertoire, practice guides, and backing tracks. Bring your instrument and play along!
Debbie Lyle, Orchestra Teacher, Belfield School & Foundation for the Advancement of String Education (FASE, Inc.)
Sponsored by 

2:45 pm - 3:45 pm 
The O'Connor Method
Mark O’Connor, performer
Sponsored by